Try to find someone who has not “replied all” when meaning to send to only one individual. It’s embarrassing and can aggravate those people with more emails flooding their box. Another common email gaffe is misusing the CC and BCC fields in outgoing messages. This mistake can prove costly for business.
You’ll have noticed those extra fields below the “To” field in your email client. CC stands for carbon copy, and BCC for blind carbon copy.
When you use CC, it’s like you’ve imprinted your message on an old blue sheet of carbon paper. The email copy sends to your To recipients as well as anyone you have CC’d. All recipients can see who else you sent your message to. This is a great way to encourage collaboration and accountability.
When you use BCC, your To recipient and anyone else you BCC’d gets the email, but you’re not showing where you sent the message. This is for when you’re addressing a large group of contacts that may not know each other, or when you are sending a group message but you want to respect the privacy of all your recipients.
The Blind Carbon Copy Nightmare
A big problem is using To or CC when meaning to use BCC. You inadvertently expose all your contacts’ email addresses. Personal contact information needs protection, and people’s privacy demands respect. You don’t want to make this mistake with a single or a few emails, or worse still hundreds or thousands of emails.
There are many examples of BCC blunders. West Ham United Football Club faces the UK’s Information Commissioner’s Office fines for confirming all season ticket holders with email addresses in the CC field. In another example, the Independent Inquiry into Child Sexual Abuse was fined US$260,000 for exposing possible victims of child abuse in the same way.
Scotland’s National Health Service messaged transgender patients with their addresses in the To field. Instead of using BCC, the sender used an open distribution list. This shared 86 Glasgow patient email addresses and, perhaps, patient names and dates of birth when the addresses incorporated those details. You can bet there were some heated replies to that message, although the reports didn’t share whether they were “reply all” or not.
Also, the Sydney Morning Herald reported on a real estate company employee mistakenly CC’ing 300 customer emails. A customer complained. The error resulted in a six-figure aftermath. Lawyers, a consulting firm, and eight full-time employees worked on a data breach response plan for weeks.
What’s Better Than BCC
Any CC or BCC blunder could be a data breach. Take care. Don’t risk the loss of customer trust and possible compliance issues.
When you need to send out an email to a large group of people when you’re not necessarily expecting a response, use mailing software such as Mailchimp. Email marketing platforms send an individual copy of your message to every person on your mailing list, so there’s no risk of your contact list being exposed.
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We found it very easy to work with Carmine. He gave a very clear and professional quote, he has been promptly responsive in all communications, and the network is working great. I feel very good about using his company for any future IT needs for our business.
Barton Heights had a very successful computer upgrade due to Carmine. I met with him 2-3 months before the project and he gave us an estimate of the entire upgrade process involving 31 computers and a server. He advised us and placed the order. He also worked with us and ended up revising the estimate twice to completely satisfy our computer upgrade needs. He added true value to his service as he was willing to perform the upgrade in the evening when we were closed to minimize our down time as we are a paperless business and rely 100% on our computers. Carmine stepped up and took care of those problems as well, even though that was not his responsibility. He always responds quickly to any issue that occurs. I would highly recommend him to anyone!
I HAVE WORKED WITH CARMINE FOR MANY YEARS. HE HAS DONE EVERYTHING FROM NETWORK SERVER INSTALLATION TO PROGRAM TROUBLESHOOTING. HIS QUALITY OF WORK AND KNOWLEDGE ARE OUTSTANDING. YOU CAN ALWAYS COUNT ON CARMINE TO WORK HARD FOR YOU.
Carmine makes you feel that you are his first concern if you have a Server down or you have a small printing question. We have been with Carmine for 16 years and have only received quality service.
Thank you Carmine. Will recommend you from the rooftops.
12 years in business and I have been there and done that with other IT / Computer biz, and finally found one that listens, asks questions, and comes up with a plan.
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There are some others that are good, but I cannot express the difference enough – they actually get it! Every business IS different with different needs and processes, and they take the time to find what is best for you instead of what they think is best for you!
Thank you, Carmine J. Corridore, for allowing me to have a stress free vacation this year! I look forward to working with you in the near future for some serious upgrades!
“Underdog Computer and Network Support are amazing. They go over and above to help the small business owner Thank you Carmine for all you do”